BLUE JACKET · BUSINESS ADVISORY
Practical business advisory for the next stage of your business, from sharper retail performance to thoughtful digital growth.
Retail & luxury · E-commerce · Fine jewelry · Real estate · Hospitality · Food & beverage · Healthcare events · IT solutions · Corporate films & brand communication
01 / BUSINESS ADVISORY
Blue Jacket brings together practical retail and hospitality experience with specialist support in real estate, fine jewelry, healthcare events, IT systems and corporate storytelling.
VARUN ARORA’S EXPERIENCE
Commercial thinking grounded in real store and digital operations.
SUPPORTED BY SARTHAK ARORA
Operating experience across luxury hotels, fine dining, all-day dining and restaurant operations.
Pre-opening, guest relations, team training, service standards, SOPs, inventory and cost control.
SUPPORTED BY URVASHI YADAV
Creative and commercial expertise for high-end fine jewelry brands.
SUPPORTED BY MRIDUL ARORA
Event planning and management for health, medical and pharmaceutical fields.
Medical conferences, free medical camps, fundraising and pharmaceutical or biotech corporate communications.
SUPPORTED BY GAURAV SINGH
Technology and systems architecture advisory for business needs.
Cloud and AI architecture, digital health, interoperability, security and production-scale systems.
SHRUTI AGRAWAL · REDRAGAA
Mumbai-based production house, working nationwide with 15+ years in film production.
Company profile, brand, promo, product, sales, testimonial and corporate AV films; investor and leadership communication.
SUPPORTED BY CAPT. KARAN SAHOO
Marketing, sales and business development perspective informed by work across real estate, aviation and banking.
02 / RELEVANT EXPERIENCE
More than three decades of experience across luxury jewellery, retail, e-commerce and digital marketing, spanning store leadership and digital commerce.
More about Varun ↗Luxury goods and jewellery leadership, including MIRARI International
JANUARY 2022 — AUGUST 2023Bespoke offerings, rare stones and contemporary craftsmanship
LUXURY JEWELLERYRetail operations, e-commerce, sales and digital marketing
LEADERSHIP EXPERIENCEOperations, budgeting, business planning and customer experience
EXECUTIVE CAPABILITIES03 / HOW BLUE JACKET WORKS
Good advice starts with the actual challenge. The work is shaped around the context, the people involved and what needs to happen next.
Get clear on your goals, constraints, customers and current ways of working.
Turn the challenge into focused priorities, practical options and an agreed direction.
Support the next steps with hands-on thinking, collaboration and clear progress reviews.
Scope is agreed together before work begins.
04 / ABOUT US
MANAGING PARTNER · BLUE JACKET
Experienced CEO with a demonstrated history of working in the luxury goods and jewelry industry. Strong operations professional skilled in Budgeting, Business Planning, Sales, Retail, E-commerce, and Digital Marketing.
From January 2022 to August 2023, Varun served as CEO of MIRARI International, a luxury jewellery brand. He expanded its bespoke offering, championed rare, unblemished stones in contemporary designs, and developed strategic partnerships with a focus on customer experience and international positioning.
As a profit center head, he worked with the core team on ORRA’s brand identity and its transition from a trinket jewelry brand into the fine jewelry segment. He also set up large-format anchor stores in Delhi, Mumbai, Pune, Hyderabad and Bangalore, with a focus on best-in-class products and services.
His broader leadership experience spans luxury retail operations, digital commerce, marketing and business expansion.
As Managing Partner of Blue Jacket, Varun brings this operating perspective to businesses seeking practical support with retail growth, digital marketing, e-commerce, sales and expansion.
Healthcare and pharmaceutical event support draws on Mridul Arora’s work in business development, fundraising, medical conferences, free medical camps, and pharmaceutical and biotech corporate communications. Corporate film production and strategic storytelling are supported by Shruti Agrwal’s RedRagaa studio.
BLUE JACKET · THE ADVISORY PANEL
Blue Jacket brings together hands-on leadership and specialist perspectives to help businesses work through growth, operations, customer experience and complex initiatives.
Retail performance, fine jewelry design and merchandising, digital commerce, digital marketing and expansion.
Marketing, sales, project leadership and business development, informed by cross-sector experience.
Operating perspective across hotels, fine dining, restaurant service and pre-opening work.
Medical conferences, awareness camps, fundraising, and pharmaceutical and biotech communications.
Cloud and AI architecture, digital health, interoperability, security and scalable systems.
Corporate and brand films, investor and leadership communication, and strategic storytelling.
THE EIGHTH PLANET · A SEPARATE OFFERING
Alongside business advisory, The Eighth Planet connects individuals with coaching support for stress management, attention and executive-function strategies, relationships, personal development and wellbeing. Sonal Singh focuses on ADHD and neurodiversity coaching; Winnie Singh’s life-coaching focus includes relationship counselling, domestic-violence-related support and past-life regression.
These are coaching and wellbeing services, not therapy, diagnosis, crisis response or clinical mental-health care.
Tell us what you’re working on and we’ll help direct your inquiry to the relevant advisory or coaching area.
Send an inquiry05 / THE BLUE JACKET PANEL
A focused advisory panel spanning retail and e-commerce, real estate, luxury jewelry design and merchandising, hospitality operations, healthcare events, IT systems architecture, and corporate storytelling.
BUSINESS ADVISORY
Managing Partner · Blue Jacket
Experienced CEO with more than three decades in luxury goods and jewelry, with strengths in operations, budgeting, business planning, sales, retail, e-commerce and digital marketing.
JEWELRY DESIGN & MERCHANDISING
Luxury product creative · A decade in high and fine jewelry
Jewelry designer and merchandising strategist with a decade of high and fine jewelry experience across international markets. Her biography lists design and creative leadership roles at KGK Group, Mirari International and Titan Company (Tanishq).
HOSPITALITY & FOOD AND BEVERAGE
Restaurant Manager · 10+ years in hospitality
Hospitality operations professional with over a decade of experience across luxury hotels, fine dining, all-day dining and bars in India and Thailand. He has managed operations at HAOMA Bangkok for the past three years; the restaurant is Michelin-starred and holds a Green Star. His pre-opening experience includes Arbor and Terminus at The Bay Club, Mumbai; Cou Cou, an independent coffee shop and patisserie by The Oberoi Group at Jio World Drive; and The Oberoi, New Delhi.
HEALTHCARE & PHARMACEUTICAL EVENTS
General Secretary · bcpbf–The Cancer Foundation
A multi-disciplinary professional with degrees in Literature, Textiles and Fashion, and Computer-Aided Designing. Her work includes business development, fundraising, national and international medical conferences, free medical camps, and pharmaceutical and biotech corporate communications. A specific career duration has not been provided.
IT BUSINESS SOLUTIONS
Principal Solutions Architect · 21 years of experience
Gaurav began his career in 2005. He is a Principal Solutions Architect at Amazon Web Services (AWS), with experience in pre-sales architecture and cloud solutions. His work includes cloud and AI solutions for public-sector digital health, moving AI from pilots into secure, governed production systems and designing for scale and interoperability.
FILM · COMMUNICATIONS · JEWELRY DESIGN
Founder & Producer · 15+ years in film
Shruti’s career spans jewelry design, manufacturing, product development, branding and international markets. An alumna of the New York Film Academy, she founded RedRagaa, a Mumbai-based production studio working nationwide on corporate and brand films, investor communication for IPO-bound companies, leadership communication and advertising campaigns. She is also associated with Systematic Industries on corporate positioning, brand strategy and stakeholder engagement, and is a licensed private pilot.
REAL ESTATE & PROJECT ADVISORY
More than two decades across real estate, aviation & banking
Karan Sahoo began his career in 2004 and brings more than two decades of experience across real estate, aviation and banking. A realtor and part-time flight instructor, he has led project work as Senior Vice President – Projects at Broker Network in Mumbai. He also brings business consulting experience with the BRICS Chamber of Commerce and Industry and studied at the University of California, Berkeley Haas School of Business.
Selected profile highlights His published writing covers home buying, rental property, area measurements and real estate policy. His professional profile displays six recommendations.
Read Karan’s profile ↗Selected background Urvashi’s biography lists a B.Des in Accessory Design from NIFT Gandhinagar, luxury studies through Università Bocconi and Inside LVMH, and reports 15+ designers led and USD 48M+ in Tanishq collections. Sarthak’s profile lists hospitality management studies at PUSA, a Guest Service Management postgraduate diploma from The Oberoi Centre of Learning and Development, WSET Level 2 passed with Merit, and Certified Departmental Trainer.
Explore Urvashi’s design work ↗A SEPARATE OFFERING · THE EIGHTH PLANET
Personal coaching for adults, professionals and parents navigating stress, attention, relationships, goals and wellbeing.
Coaching supports practical development and is not therapy or clinical care.
Explore personal coaching ↗
ADHD & NEURODIVERSITY COACHING
Sonal is an ADHD coach and neurodiversity consultant with more than 25 years across coaching, education, social impact, consulting, leadership and nonprofit management. Her work supports adults, young people, parents, educators and organizations with ADHD, executive function, emotional regulation, learning differences and neuroinclusive practice.
Her professional bio lists ICF Professional Certified Coach (PCC), ADD Coach Academy training, PEERS certification from UCLA, educational therapy, and further training in somatic and systemic team coaching.
LIFE COACHING
Winnie is the Co-Founder and Executive Director of Maitri, with more than two decades of work in public health and social work. Her experience includes supporting women affected by domestic violence, advancing dignity and wellbeing for abandoned older women, and community health and education initiatives.
Coaching focus areas: relationship counselling, support for people impacted by domestic violence, and past-life regression. These are presented as coaching focus areas; coaching is not therapy, crisis support or legal advice.
06 / INSIGHTS
Ideas, observations and useful questions for people building businesses and navigating change.
A BUSINESS REFLECTION
Use these prompts on your own or with your team when the business is changing, growing or facing a difficult choice. You do not need to answer every question.
What prompted this moment: a new opportunity, a performance gap, a customer shift, or a constraint?
Which customer promise, team strength or part of the business do you want to protect as things change?
Which parts of the customer experience, operations, sales, digital journey or team are most affected?
Which customer feedback, operating measures or market signals support the current view? What still needs checking?
Consider time, people, budget, dependencies and the risks of waiting or moving too quickly.
Name the next decision or small action, who will own it, and what signal will tell you it is helping.
Clear answers can turn a broad challenge into a workable conversation.
Discuss a business challenge07 / CONTACT
Tell us a little about what you’re working through. We’ll use your note to understand whether Blue Jacket or personal coaching is the right place to begin.
Office · 0124 796 0712
Mobile · +91 99992 19096
121/85 Silver Oaks Apartments
DLF City Phase I, Gurugram 122002
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Open Varun’s digital contact card ↗